/* ══════════════════════════════════════════════════════════════
   PADRÃO DE COR — FONTE ÚNICA DE VERDADE DO SITE KRG COMMERCE
   Vale para home, todas as páginas de produto, todos os gráficos.

   TERRACOTA — problema, dado ruim, risco, dor, queda, perda
     base   #A43D1B      2º nível #EB9E84
     3º     #EB9E84      4º       #EB9E84
     fundo claro #F0DFD4   texto sobre escuro #EB9E84

   MUSGO — bom, positivo, solução, avanço, crescimento, ganho
     base   #285422      2º nível #428A38
     3º     #7FC775      4º       #7FC775
     fundo claro #E4E1D5   texto sobre escuro #7FC775

   NEUTRO — média, referência, série sem juízo de valor
     #C5BDB4   #D5CEC6

   TEXTO   #1E1713 principal · #57504B secundário · #8A817A apoio
   FUNDOS  #FFFFFF branco · #F7F2EC areia clara · #F9F1E9 areia · #1E1713 carvão

   Regra: a cor comunica o SINAL do dado, nunca a ordem da série.
   Nunca usar azul, verde-lima, laranja saturado ou roxo.
   ══════════════════════════════════════════════════════════════ */


:root{
  --terra:#A43D1B; --terra-d:#762C13; --terra-l:#EB9E84; --terra-glow:#EB9E84;
  --carvao:#1E1713; --carvao-2:#282019; --carvao-3:#38312D;
  --areia:#F9F1E9; --musgo:#285422; --verde-l:#7FC775; --verde-wash:#E4E1D5;
  --w:#FFFFFF; --g1:#F5F4F2; --g2:#EDEBE8; --line:#E3E0DC;
  --t1:#1E1713; --t2:#57504B; --t3:#8A817A;
  --max:1180px;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%}
body{font-family:'Inter',-apple-system,BlinkMacSystemFont,sans-serif;background:var(--w);color:var(--t1);-webkit-font-smoothing:antialiased;overflow-x:hidden}
a{text-decoration:none;color:inherit}
.wrap{max-width:var(--max);margin:0 auto;padding:0 40px}
section{padding:130px 0}

/* ═══ REVEAL ═══ */
.rv{opacity:0;transform:translateY(28px);transition:opacity .85s cubic-bezier(.16,1,.3,1),transform .85s cubic-bezier(.16,1,.3,1)}
.rv.in{opacity:1;transform:none}
.d1{transition-delay:.08s}.d2{transition-delay:.16s}.d3{transition-delay:.24s}.d4{transition-delay:.32s}

/* ═══ NAV ═══ */
nav{position:sticky;top:0;z-index:200;background:rgba(255,255,255,.72);backdrop-filter:saturate(180%) blur(20px);-webkit-backdrop-filter:saturate(180%) blur(20px);border-bottom:1px solid transparent;transition:border-color .3s,background .3s}
nav.scrolled{border-bottom-color:var(--line)}
.nav-in{max-width:var(--max);margin:0 auto;padding:0 40px;height:64px;display:flex;align-items:center;justify-content:space-between}
.logo{font-size:20px;font-weight:900;letter-spacing:-.9px;line-height:1}
.logo em{display:block;font-style:normal;font-size:8.5px;font-weight:600;letter-spacing:4.4px;color:var(--terra);margin-top:3px}
.nav-links{display:flex;align-items:center;gap:34px}
.nav-links a{font-size:13.5px;font-weight:500;color:var(--t2);transition:color .2s}
.nav-links a:hover{color:var(--terra)}
.nav-cta{background:var(--terra);color:#fff!important;padding:10px 20px;border-radius:100px;font-size:13px;font-weight:600;transition:background .25s,transform .25s}
.nav-cta:hover{background:var(--terra-d);transform:translateY(-1px)}

/* ═══ HERO ═══ */
.hero{padding:130px 0 100px;text-align:center;position:relative;overflow:hidden}
.hero::after{content:'';position:absolute;left:50%;top:-320px;width:1100px;height:700px;transform:translateX(-50%);background:radial-gradient(ellipse at center,rgba(164,61,27,.055),transparent 68%);pointer-events:none}
.hero>*{position:relative;z-index:1}
.kicker{font-size:15px;font-weight:500;color:var(--t2);max-width:640px;margin:0 auto 30px;line-height:1.65}
.kicker b{color:var(--t1);font-weight:700}
h1{font-size:clamp(42px,6.2vw,78px);font-weight:900;letter-spacing:-3.4px;line-height:1;max-width:900px;margin:0 auto 30px}
h1 span{color:var(--musgo)}
.hsub{font-size:20px;color:var(--t2);max-width:640px;margin:0 auto 44px;line-height:1.6;font-weight:400}
.hsub b{color:var(--t1);font-weight:600}
.btns{display:flex;gap:14px;justify-content:center;flex-wrap:wrap}
.b1{background:var(--terra);color:#fff;padding:17px 36px;border-radius:100px;font-size:16px;font-weight:600;display:inline-flex;align-items:center;gap:9px;transition:.28s cubic-bezier(.16,1,.3,1)}
.b1:hover{background:var(--terra-d);transform:translateY(-2px);box-shadow:0 12px 30px rgba(164,61,27,.24)}
.b1 i{transition:transform .28s}
.b1:hover i{transform:translateX(3px)}
.b2{color:var(--t1);padding:17px 32px;border-radius:100px;font-size:16px;font-weight:500;border:1px solid var(--line);transition:.28s}
.b2:hover{border-color:var(--t1);background:var(--g1)}

.trust{margin-top:96px;padding-top:52px;border-top:1px solid var(--line);display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.tr b{display:block;font-size:clamp(34px,4vw,50px);font-weight:900;letter-spacing:-2.4px;line-height:1;color:var(--musgo)}
.tr span{font-size:13.5px;color:var(--t3);display:block;margin-top:12px;line-height:1.4}

/* ═══ SECTION HEADS ═══ */
.lab{font-size:12px;font-weight:700;letter-spacing:3.4px;color:var(--terra);text-align:center;margin-bottom:20px}
.tit{font-size:clamp(32px,4.4vw,52px);font-weight:900;letter-spacing:-2px;line-height:1.08;text-align:center;max-width:820px;margin:0 auto 20px}
.sub{font-size:19px;color:var(--t2);text-align:center;max-width:640px;margin:0 auto 68px;line-height:1.6}

/* ═══ DARK ═══ */
.dark{background:var(--carvao);color:#fff}
.dark .tit{color:#fff}
.dark .tit em{font-style:normal;color:var(--terra)}
.dark .sub{color:#9A9088}
.dark .lab{color:var(--terra-l)}
.g4{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.dc{background:var(--carvao-2);border:1px solid var(--carvao-3);border-radius:18px;padding:36px 30px;transition:.35s cubic-bezier(.16,1,.3,1)}
.dc:hover{transform:translateY(-4px);border-color:#4d3e34;background:#2E251E}
.dc i{font-size:28px;color:var(--terra);display:block;margin-bottom:24px}
.dc h4{font-size:19px;font-weight:700;margin-bottom:14px;line-height:1.28;letter-spacing:-.5px}
.dc p{font-size:15px;color:#948A82;line-height:1.65}

/* ═══ PARA QUEM ═══ */
.gray{background:var(--g1)}
.g2{display:grid;grid-template-columns:1fr 1fr;gap:24px}
.qc{background:var(--w);border:1px solid var(--line);border-radius:22px;padding:48px 42px;transition:.35s cubic-bezier(.16,1,.3,1)}
.qc:hover{transform:translateY(-4px);box-shadow:0 18px 50px rgba(30,23,19,.08)}
.qtag{display:inline-block;font-size:11.5px;font-weight:700;letter-spacing:2.4px;color:var(--musgo);background:rgba(40,84,34,.08);padding:7px 16px;border-radius:100px;margin-bottom:26px}
.qc h3{font-size:27px;font-weight:800;letter-spacing:-1.1px;line-height:1.2;margin-bottom:18px}
.qc>p{font-size:16px;color:var(--t2);line-height:1.7;margin-bottom:32px}
.li{display:flex;gap:13px;margin-bottom:15px;align-items:flex-start}
.li i{font-size:19px;color:var(--musgo);margin-top:1px;flex-shrink:0}
.li span{font-size:15.5px;color:var(--t1);line-height:1.5}

/* ═══ SOLUÇÕES ═══ */
.pg{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.pc{background:var(--w);border:1px solid var(--line);border-radius:22px;padding:40px 34px;display:flex;flex-direction:column;transition:.35s cubic-bezier(.16,1,.3,1)}
.pc:hover{transform:translateY(-5px);box-shadow:0 20px 52px rgba(30,23,19,.09);border-color:#D4CFC9}
.pc.feat{background:var(--carvao);border-color:var(--carvao)}
.pc.feat:hover{box-shadow:0 20px 52px rgba(30,23,19,.3)}
.pi{width:54px;height:54px;border-radius:15px;background:rgba(40,84,34,.07);display:flex;align-items:center;justify-content:center;margin-bottom:26px;transition:.35s}
.pc:hover .pi{background:rgba(40,84,34,.13);transform:scale(1.05)}
.pc.feat .pi{background:rgba(127,199,117,.16)}
.pi i{font-size:26px;color:var(--musgo)}
.pc.feat .pi i{color:var(--verde-l)}
.pc h4{font-size:23px;font-weight:800;letter-spacing:-.9px;margin-bottom:12px}
.pc.feat h4{color:#fff}
.ph{font-size:16px;font-weight:600;color:var(--terra);line-height:1.42;margin-bottom:16px}
.pc.feat .ph{color:var(--terra-glow)}
.pc p{font-size:15px;color:var(--t2);line-height:1.68;flex:1;margin-bottom:28px}
.pc.feat p{color:#9A9088}
.pl{font-size:15px;font-weight:600;color:var(--terra);display:inline-flex;align-items:center;gap:7px;transition:gap .28s}
.pc:hover .pl{gap:12px}
.pc.feat .pl{color:var(--terra-glow)}

/* ═══ CASE ═══ */
.case{background:var(--w);border:1px solid var(--line);border-radius:26px;overflow:hidden}
.cbody{padding:52px 56px 56px}
.ctag{display:inline-block;font-size:11.5px;font-weight:700;letter-spacing:2.6px;color:var(--musgo);background:rgba(40,84,34,.08);padding:7px 16px;border-radius:100px;margin-bottom:22px}
.cbody h3{font-size:36px;font-weight:900;letter-spacing:-1.6px;margin-bottom:18px}
.cbody>p{font-size:17px;color:var(--t2);line-height:1.75;max-width:760px;margin-bottom:38px}
.cnums{display:grid;grid-template-columns:repeat(4,1fr);gap:24px;padding:34px 0;border-top:1px solid var(--line);border-bottom:1px solid var(--line);margin-bottom:34px}
.cn b{display:block;font-size:32px;font-weight:900;letter-spacing:-1.4px;color:var(--musgo)}
.cn span{font-size:13.5px;color:var(--t3);margin-top:8px;display:block}
.proof{display:flex;gap:22px;align-items:flex-start;background:var(--carvao);border-radius:20px;padding:34px 36px;margin-bottom:34px}
.proof>i{font-size:30px;color:var(--terra-glow);flex-shrink:0;margin-top:2px}
.proof h5{font-size:20px;font-weight:800;color:#fff;letter-spacing:-.6px;margin-bottom:12px}
.proof p{font-size:15.5px;color:#9A9088;line-height:1.7}
.proof p.pf{color:var(--terra-glow);font-weight:600;margin-top:14px}
.ctags{display:flex;flex-wrap:wrap;gap:10px;margin-bottom:34px}
.ctags span{font-size:13.5px;font-weight:500;color:var(--musgo);background:var(--verde-wash);border:1px solid rgba(40,84,34,.18);padding:9px 18px;border-radius:100px}
.clink{font-size:16px;font-weight:600;color:var(--terra);display:inline-flex;align-items:center;gap:9px;transition:gap .28s}
.clink:hover{gap:14px}
.cout{margin-top:24px;background:var(--w);border:1.5px dashed rgba(164,61,27,.3);border-radius:20px;padding:36px 42px;display:flex;align-items:center;justify-content:space-between;gap:40px}
.cout p{font-size:16px;color:var(--t2);line-height:1.65}
.cout p b{color:var(--t1);font-weight:700}
.cout a{font-size:15.5px;font-weight:600;color:var(--terra);white-space:nowrap;display:inline-flex;align-items:center;gap:8px;transition:gap .28s}
.cout a:hover{gap:13px}

/* ═══ PROCESSO ═══ */
.step{background:var(--carvao-2);border:1px solid var(--carvao-3);border-radius:18px;padding:38px 30px;transition:.35s cubic-bezier(.16,1,.3,1)}
.step:hover{transform:translateY(-4px);background:#2E251E}
.sn{font-size:15px;font-weight:800;color:var(--terra-l);letter-spacing:1px;margin-bottom:20px}
.step h4{font-size:19px;font-weight:700;margin-bottom:12px;letter-spacing:-.5px}
.step p{font-size:15px;color:#948A82;line-height:1.62}

/* ═══ FAQ ═══ */
.faq{max-width:820px;margin:0 auto}
.fi{border-bottom:1px solid var(--line)}
.fq{width:100%;background:none;border:none;font-family:inherit;text-align:left;padding:28px 0;font-size:20px;font-weight:700;letter-spacing:-.5px;color:var(--t1);cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:24px}
.fq i{font-size:22px;color:var(--terra);flex-shrink:0;transition:transform .35s cubic-bezier(.16,1,.3,1)}
.fi.open .fq i{transform:rotate(45deg)}
.fa{max-height:0;overflow:hidden;transition:max-height .45s cubic-bezier(.16,1,.3,1)}
.fa p{font-size:16.5px;color:var(--t2);line-height:1.75;padding-bottom:28px;max-width:720px}

/* ═══ CTA ═══ */
.cta{background:var(--musgo);text-align:center;padding:140px 0;position:relative;overflow:hidden}
.cta::after{content:'';position:absolute;left:50%;top:50%;width:900px;height:900px;transform:translate(-50%,-50%);background:radial-gradient(circle,rgba(255,255,255,.09),transparent 62%);pointer-events:none}
.cta>*{position:relative;z-index:1}
.cta h2{font-size:clamp(34px,5vw,58px);font-weight:900;color:#fff;letter-spacing:-2.2px;line-height:1.08;max-width:760px;margin:0 auto 22px}
.cta p{font-size:19px;color:rgba(255,255,255,.85);max-width:600px;margin:0 auto 44px;line-height:1.6}
.cb1{background:#fff;color:var(--musgo);padding:18px 40px;border-radius:100px;font-size:16px;font-weight:700;transition:.28s cubic-bezier(.16,1,.3,1)}
.cb1:hover{transform:translateY(-2px);box-shadow:0 14px 36px rgba(0,0,0,.2)}
.cb2{color:#fff;padding:18px 34px;border-radius:100px;font-size:16px;font-weight:600;border:1px solid rgba(255,255,255,.42);display:inline-flex;align-items:center;gap:10px;transition:.28s}
.cb2:hover{background:rgba(255,255,255,.13);border-color:#fff}

/* ═══ FOOTER ═══ */
footer{background:var(--carvao);padding:76px 0 38px;color:#fff}
.ftop{display:flex;justify-content:space-between;gap:70px;padding-bottom:52px;border-bottom:1px solid var(--carvao-2)}
.flogo{font-size:22px;font-weight:900;letter-spacing:-.9px;line-height:1}
.flogo em{display:block;font-style:normal;font-size:9px;letter-spacing:4.6px;color:var(--terra-l);margin-top:5px}
.fdesc{font-size:15px;color:#948A82;margin-top:24px;max-width:300px;line-height:1.65}
.fcols{display:flex;gap:80px}
.fcol h5{font-size:12px;font-weight:700;color:#6E655E;letter-spacing:2.2px;margin-bottom:22px}
.fcol a{display:block;font-size:15px;color:#B0A69E;margin-bottom:13px;transition:color .2s}
.fcol a:hover{color:#fff}
.fbot{padding-top:34px;display:flex;justify-content:space-between;align-items:center;gap:20px;flex-wrap:wrap}
.fbot span{font-size:13.5px;color:#6E655E}
.fsoc{display:flex;gap:18px}
.fsoc a{font-size:21px;color:#6E655E;transition:color .2s}
.fsoc a:hover{color:var(--terra-l)}

/* ═══ WHATSAPP ═══ */
.wf{position:fixed;bottom:28px;right:28px;width:60px;height:60px;border-radius:50%;background:#25D366;display:flex;align-items:center;justify-content:center;box-shadow:0 8px 26px rgba(37,211,102,.42);z-index:300;transition:transform .3s cubic-bezier(.16,1,.3,1)}
.wf:hover{transform:scale(1.08)}
.wf i{font-size:31px;color:#fff}

@media(max-width:1000px){
  .g4,.g2,.pg,.trust,.cnums{grid-template-columns:1fr 1fr}
  .cbody{padding:38px 30px 42px}
  .cout{flex-direction:column;align-items:flex-start;gap:20px}
  .ftop{flex-direction:column;gap:44px}
  .fcols{flex-wrap:wrap;gap:48px}
  section{padding:88px 0}
  .wrap{padding:0 24px}
  .nav-in{padding:0 24px}
  .nav-links a:not(.nav-cta){display:none}
}
@media(max-width:620px){
  .g4,.g2,.pg,.trust,.cnums{grid-template-columns:1fr}
  h1{letter-spacing:-1.8px}
}
@media(prefers-reduced-motion:reduce){
  .rv{opacity:1;transform:none;transition:none}
  html{scroll-behavior:auto}
}


/* ══════════════════════════════════════════════════════════════
   COMPONENTES DAS PÁGINAS DE PRODUTO
   Mesma linguagem da home: Inter, terracota/carvão/areia/musgo,
   ícones Tabler, seções escuras, grids de prova.
   ══════════════════════════════════════════════════════════════ */

/* ─── hero de produto ─── */
.phero{padding:104px 0 84px;position:relative;overflow:hidden}
.phero::after{content:'';position:absolute;left:50%;top:-320px;width:1100px;height:700px;transform:translateX(-50%);background:radial-gradient(ellipse at center,rgba(164,61,27,.055),transparent 68%);pointer-events:none}
.phero>*{position:relative;z-index:1}
.plab{display:inline-block;font-size:12px;font-weight:700;letter-spacing:3.4px;color:var(--terra);background:rgba(164,61,27,.07);padding:8px 18px;border-radius:100px;margin-bottom:26px}
.phero h1{font-size:clamp(38px,5.4vw,66px);font-weight:900;letter-spacing:-2.6px;line-height:1.04;max-width:17ch;margin:0 0 26px}
.phero h1 em{font-style:normal;color:var(--terra)}
.phero h1 span{color:var(--musgo)}
.plead{font-size:19px;color:var(--t2);max-width:62ch;line-height:1.65;margin:0 0 40px}
.plead b{color:var(--t1);font-weight:600}

/* ─── faixa de números ─── */
.stats{margin-top:76px;padding-top:48px;border-top:1px solid var(--line);display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.stat b{display:block;font-size:clamp(30px,3.6vw,44px);font-weight:900;letter-spacing:-2px;line-height:1;color:var(--musgo)}
.stat span{font-size:13.5px;color:var(--t3);display:block;margin-top:10px;line-height:1.45}
.dark .stat b{color:var(--verde-l)}
.dark .stat span{color:#948A82}

/* ─── seção clara/escura genérica ─── */
.sec{padding:112px 0}
.sec--g{background:var(--g1)}
.sec--areia{background:var(--areia)}
.lab-l{font-size:12px;font-weight:700;letter-spacing:3.4px;color:var(--terra);margin-bottom:18px}
.dark .lab-l{color:var(--terra-l)}
.tit-l{font-size:clamp(30px,4vw,46px);font-weight:900;letter-spacing:-1.8px;line-height:1.1;margin:0 0 18px;max-width:20ch}
.dark .tit-l{color:#fff}
.tit-l em{font-style:normal;color:var(--terra)}
.dark .tit-l em{color:var(--terra-glow)}
.sub-l{font-size:18px;color:var(--t2);max-width:62ch;line-height:1.65;margin:0 0 56px}
.dark .sub-l{color:#9A9088}

/* ─── grids ─── */
.g2{display:grid;grid-template-columns:1fr 1fr;gap:24px}
.g3{display:grid;grid-template-columns:repeat(3,1fr);gap:22px}
.g4{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.split{display:grid;grid-template-columns:1fr 1.15fr;gap:56px;align-items:start}

/* ─── cartão claro com ícone ─── */
.card{background:var(--w);border:1px solid var(--line);border-radius:20px;padding:34px 30px;transition:.35s cubic-bezier(.16,1,.3,1)}
.card:hover{transform:translateY(-4px);box-shadow:0 18px 46px rgba(30,23,19,.08);border-color:#D4CFC9}
.ci{width:50px;height:50px;border-radius:14px;background:rgba(164,61,27,.07);display:flex;align-items:center;justify-content:center;margin-bottom:22px}
.ci i{font-size:24px;color:var(--terra)}
.card h4{font-size:20px;font-weight:800;letter-spacing:-.7px;margin-bottom:12px;line-height:1.25}
.card p{font-size:15px;color:var(--t2);line-height:1.68}

/* ─── cartão escuro com ícone ─── */
.dcard{background:var(--carvao-2);border:1px solid var(--carvao-3);border-radius:18px;padding:34px 28px;transition:.35s cubic-bezier(.16,1,.3,1)}
.dcard:hover{transform:translateY(-4px);border-color:#4d3e34;background:#2E251E}
.dcard i.tp{font-size:26px;color:var(--terra-glow);display:block;margin-bottom:20px}
.dcard h4{font-size:18px;font-weight:700;color:#fff;margin-bottom:12px;line-height:1.3;letter-spacing:-.4px}
.dcard p{font-size:14.5px;color:#948A82;line-height:1.65}

/* ─── bloco de escopo numerado ─── */
.scope{display:grid;grid-template-columns:repeat(3,1fr);gap:0 40px}
.sitem{border-top:1px solid var(--line);padding:28px 0 26px}
.sitem .n{font-size:12px;font-weight:700;letter-spacing:2px;color:var(--terra);display:block;margin-bottom:12px}
.sitem h4{font-size:17.5px;font-weight:700;letter-spacing:-.4px;margin-bottom:9px;line-height:1.3}
.sitem p{font-size:14.5px;color:var(--t2);line-height:1.6;margin:0}

/* ─── passos numerados ─── */
.steps{display:grid;grid-template-columns:repeat(5,1fr);gap:16px}
.step{background:var(--carvao-2);border:1px solid var(--carvao-3);border-radius:18px;padding:32px 24px;transition:.35s cubic-bezier(.16,1,.3,1)}
.step:hover{transform:translateY(-4px);background:#2E251E}
.step .sn{font-size:14px;font-weight:800;color:var(--terra-l);letter-spacing:1px;margin-bottom:18px}
.step h4{font-size:17px;font-weight:700;color:#fff;margin-bottom:10px;letter-spacing:-.4px}
.step p{font-size:14px;color:#948A82;line-height:1.6}

/* ─── gráfico ─── */
.chart{background:var(--w);border:1px solid var(--line);border-radius:20px;padding:34px;margin:0}
.chart img{width:100%;height:auto;display:block;border-radius:8px}
.chart figcaption{font-size:13px;color:var(--t3);margin-top:18px;line-height:1.55;text-align:center}
.chart--w{max-width:940px;margin:0 auto}
.sec--g .chart{border-color:#DEDBD6}

/* ─── listas com ícone ─── */
.li{display:flex;gap:13px;margin-bottom:15px;align-items:flex-start}
.li i{font-size:19px;color:var(--musgo);margin-top:2px;flex-shrink:0}
.li.no i{color:var(--t3)}
.li span{font-size:15.5px;color:var(--t1);line-height:1.55}
.dark .li span{color:#D8D2CC}

/* ─── caixa de alerta ─── */
.alert{background:#F0DFD4;border:1px solid #F0DFD4;border-left:3px solid var(--terra);border-radius:14px;padding:32px 34px}
.alert .lab-l{color:var(--terra);margin-bottom:14px}
.alert h4{font-size:21px;font-weight:800;letter-spacing:-.6px;line-height:1.3;margin-bottom:14px}
.alert p{font-size:15.5px;color:var(--t2);line-height:1.7;margin-bottom:12px}
.alert p:last-child{margin-bottom:0}
.alert .em{color:var(--terra);font-weight:600}

/* ─── prova / case ─── */
.proof{display:flex;gap:22px;align-items:flex-start;background:var(--carvao);border-radius:20px;padding:34px 36px}
.proof>i{font-size:30px;color:var(--terra-glow);flex-shrink:0;margin-top:2px}
.proof h5{font-size:20px;font-weight:800;color:#fff;letter-spacing:-.5px;margin-bottom:12px}
.proof p{font-size:15.5px;color:#9A9088;line-height:1.7}
.proof p.pf{color:var(--terra-glow);font-weight:600;margin-top:14px}

/* ─── faq ─── */
.faq{max-width:840px}
.fi{border-bottom:1px solid var(--line)}
.fi:first-child{border-top:1px solid var(--line)}
.fq{width:100%;background:none;border:none;font-family:inherit;text-align:left;padding:26px 0;font-size:19px;font-weight:700;letter-spacing:-.4px;color:var(--t1);cursor:pointer;display:flex;justify-content:space-between;align-items:center;gap:24px}
.fq i{font-size:22px;color:var(--terra);flex-shrink:0;transition:transform .35s cubic-bezier(.16,1,.3,1)}
.fi.open .fq i{transform:rotate(45deg)}
.fa{max-height:0;overflow:hidden;transition:max-height .45s cubic-bezier(.16,1,.3,1)}
.fa p{font-size:16px;color:var(--t2);line-height:1.75;padding-bottom:26px;max-width:74ch;margin:0 0 14px}
.fa p:last-child{margin-bottom:0;padding-bottom:26px}

/* ─── cta final ─── */
.pcta{background:var(--musgo);padding:104px 0;position:relative;overflow:hidden}
.pcta::after{content:'';position:absolute;left:50%;top:50%;width:900px;height:900px;transform:translate(-50%,-50%);background:radial-gradient(circle,rgba(255,255,255,.09),transparent 62%);pointer-events:none}
.pcta>*{position:relative;z-index:1}
.pcta h2{font-size:clamp(30px,4vw,46px);font-weight:900;color:#fff;letter-spacing:-1.8px;line-height:1.12;max-width:18ch;margin:0 0 18px}
.pcta p{font-size:17.5px;color:rgba(255,255,255,.88);max-width:52ch;line-height:1.65;margin:0 0 34px}

/* ─── formulário ─── */
.form{background:var(--w);border-radius:20px;padding:34px}
.fcampo{margin-bottom:17px}
.form label{display:block;font-size:12px;font-weight:700;letter-spacing:1.6px;text-transform:uppercase;color:var(--t3);margin-bottom:8px}
.form input,.form select,.form textarea{width:100%;font-family:inherit;font-size:15.5px;color:var(--t1);background:var(--w);border:1px solid var(--line);border-radius:10px;padding:13px 15px;transition:border-color .16s,box-shadow .16s}
.form textarea{resize:vertical;min-height:92px;line-height:1.5}
.form input:focus,.form select:focus,.form textarea:focus{outline:none;border-color:var(--musgo);box-shadow:0 0 0 3px rgba(77,122,77,.13)}
.fbtn{width:100%;background:var(--musgo);color:#fff;border:none;border-radius:100px;padding:16px;font-family:inherit;font-size:16px;font-weight:700;cursor:pointer;transition:.25s}
.fbtn:hover{background:#285422;transform:translateY(-1px)}
.ferro{display:none;color:#B3261E;font-size:13.5px;margin-top:13px}
.ferro.on{display:block}
.fnota{font-size:12.5px;color:var(--t3);margin-top:15px;line-height:1.5}

/* ─── responsivo ─── */
@media(max-width:1000px){
  .g4,.g3,.scope,.steps,.stats{grid-template-columns:1fr 1fr}
  .split,.g2{grid-template-columns:1fr;gap:34px}
  .phero{padding:72px 0 56px}
  .sec{padding:76px 0}
  .pcta{padding:76px 0}
  .chart{padding:22px}
  .proof{flex-direction:column;gap:16px}
}
@media(max-width:620px){
  .g4,.g3,.scope,.steps,.stats{grid-template-columns:1fr}
  .phero h1{letter-spacing:-1.4px}
  .form{padding:24px}
  .alert{padding:24px 22px}
}

/* ─── variantes semânticas de cor ─── */
.tit-l span{color:var(--musgo)}
.dark .tit-l span{color:#7FC775}
.lab-l.m{color:var(--musgo)}
.dark .lab-l.m{color:#7FC775}
.ci.m{background:rgba(77,122,77,.09)}
.ci.m i{color:var(--musgo)}

/* ─── faixa de imagem largura total ─── */
.band{position:relative;width:100%;overflow:hidden;height:clamp(240px,28vw,420px)}
.band img{width:100%;height:100%;object-fit:cover;display:block}
.band::after{content:'';position:absolute;inset:0;background:linear-gradient(90deg,rgba(30,23,19,.86) 0%,rgba(30,23,19,.55) 42%,rgba(30,23,19,.12) 72%,rgba(30,23,19,0) 100%)}
.band__txt{position:absolute;inset:0;z-index:2;display:flex;align-items:center}
.band__txt .wrap{width:100%}
.band__txt p.k{font-size:12px;font-weight:700;letter-spacing:3.4px;color:var(--terra-glow);margin-bottom:14px}
.band__txt h3{font-size:clamp(24px,3.2vw,40px);font-weight:900;color:#fff;letter-spacing:-1.4px;line-height:1.15;max-width:17ch;margin:0}
.band__txt h3 span{color:#7FC775}
.band__cred{position:absolute;right:16px;bottom:10px;z-index:3;font-size:11px;color:rgba(255,255,255,.5)}
@media(max-width:620px){
  .band::after{background:linear-gradient(180deg,rgba(30,23,19,.35) 0%,rgba(30,23,19,.82) 100%)}
  .band__txt h3{max-width:100%}
}

/* ─── grade de canais (tratamento tipográfico, sem logo) ─── */
.canais{display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.canal{background:var(--w);border:1px solid var(--line);border-radius:14px;padding:24px 18px;text-align:center;transition:.3s cubic-bezier(.16,1,.3,1)}
.canal:hover{border-color:#D4CFC9;transform:translateY(-3px)}
.canal b{display:block;font-size:17px;font-weight:800;letter-spacing:-.5px;color:var(--carvao);line-height:1.2}
.canal span{display:block;font-size:12px;color:var(--t3);margin-top:8px;letter-spacing:.3px}
.canal img{width:100%;max-width:170px;height:auto;display:block;margin:0 auto 14px;opacity:.82;transition:opacity .3s}
.canal:hover img{opacity:1}
.sec--g .canal{border-color:#DEDBD6}
.canais-nota{font-size:12.5px;color:var(--t3);margin-top:22px;line-height:1.55;max-width:78ch}
@media(max-width:1000px){.canais{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.canais{grid-template-columns:1fr}}

/* ═══ MERCADO — carrossel "prova" (seção nova) ═══ */
#mercado .sub{margin-bottom:46px}
.mkt{position:relative}
.mkt-track{display:flex;gap:22px;overflow-x:auto;scroll-snap-type:x mandatory;scroll-behavior:smooth;padding:4px 2px 20px;-webkit-overflow-scrolling:touch;scrollbar-width:none}
.mkt-track::-webkit-scrollbar{display:none}
.mkt-card{flex:0 0 clamp(280px,32%,376px);scroll-snap-align:start;background:var(--areia);border:1px solid rgba(30,23,19,.2);border-radius:18px;overflow:hidden}
.mkt-shot{aspect-ratio:4/3;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:7px;background:var(--w);border-bottom:1px solid rgba(30,23,19,.08);text-align:center;padding:0;overflow:hidden}
.mkt-shot img{width:100%;height:100%;object-fit:cover;object-position:top;display:block}
.mkt-shot-a{font-size:12.5px;font-weight:800;letter-spacing:2.2px;color:rgba(30,23,19,.4)}
.mkt-shot-b{font-size:12.5px;color:rgba(30,23,19,.4)}
.mkt-cap{padding:22px 24px 26px}
.mkt-cap b{display:block;font-size:26px;font-weight:900;letter-spacing:-1.2px;color:var(--terra);line-height:1.05;margin-bottom:9px}
.mkt-cap span{display:block;font-size:14.5px;color:var(--t2);line-height:1.5}
.mkt-nav{position:absolute;top:calc(50% - 32px);width:46px;height:46px;border-radius:50%;background:var(--w);border:1px solid var(--line);color:var(--carvao);display:flex;align-items:center;justify-content:center;font-size:21px;cursor:pointer;z-index:2;box-shadow:0 6px 22px rgba(30,23,19,.12);transition:.2s}
.mkt-nav:hover{background:var(--areia);transform:scale(1.07)}
.mkt-prev{left:-16px}.mkt-next{right:-16px}
.mkt-close{margin-top:44px;display:flex;flex-direction:column;align-items:center;gap:24px;text-align:center}
.mkt-close h3{font-size:clamp(24px,3.4vw,36px);font-weight:800;letter-spacing:-1px}
@media(max-width:720px){
  .mkt-card{flex-basis:82%}
  .mkt-nav{display:none}
}

/* ═══ Logos (SVG) no header e rodapé + ícone de contato ═══ */
.logo img{height:42px;width:auto;display:block}
.flogo img{height:36px;width:auto;display:block}
@media(max-width:640px){.logo img{height:34px}}
.cta-mark{width:52px;height:52px;display:block;margin:0 auto 22px}

/* stat com sinal de dor/problema (ex.: complexidade fiscal) */
.stat.dor b{color:var(--terra)}
.dark .stat.dor b{color:var(--terra-l)}

/* ═══ Lightbox do carrossel #mercado ═══ */
.mkt-card{cursor:pointer}
.mkt-shot{position:relative}
.mkt-zoom{position:absolute;top:12px;right:12px;width:34px;height:34px;border-radius:50%;background:rgba(30,23,19,.6);color:#fff;display:flex;align-items:center;justify-content:center;font-size:18px;opacity:.9;transition:.25s;pointer-events:none}
.mkt-card:hover .mkt-zoom{opacity:1;background:var(--terra);transform:scale(1.08)}
.mkt-card:focus-visible{outline:3px solid var(--terra);outline-offset:3px}
.lb{position:fixed;inset:0;z-index:500;background:rgba(30,23,19,.85);display:flex;align-items:center;justify-content:center;padding:24px;opacity:0;visibility:hidden;transition:opacity .28s}
.lb.on{opacity:1;visibility:visible}
.lb-img{max-width:90vw;max-height:90vh;width:auto;height:auto;border-radius:10px;box-shadow:0 30px 80px rgba(0,0,0,.5);display:block}
.lb-x{position:absolute;top:22px;right:26px;width:46px;height:46px;border-radius:50%;background:rgba(255,255,255,.14);border:none;color:#fff;font-size:30px;line-height:1;cursor:pointer;transition:.2s}
.lb-x:hover{background:rgba(255,255,255,.28);transform:scale(1.06)}